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Metastatic Breast Cancer Awareness Day

Join us in raising awareness for Metastatic Breast Cancer Awareness Day - be an advocate and help spread the message of hope, courage, and support!

Tuesday

October 2026

Last updated February 7, 2026 · by the Holiday Calendar Team

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YEARLY DATEOctober 13

OBSERVED INUnited States

CATEGORYAwareness

SUBCATEGORYCancer

INTRO

Introduction

PHOTO

October 13 is a special day dedicated to Metastatic Breast Cancer Awareness Day. This day was created in 2019 to honor those who are living with metastatic breast cancer and to bring more attention and research funding for this type of cancer. It's an opportunity for us all to come together as one voice, sharing stories, providing support, and raising funds so that no one has to face the disease alone.

TIMELINE

Metastatic Breast Cancer Awareness Day Timeline

U.S. War on Cancer

President Richard Nixon signs The National Cancer Act, intensifying efforts to research and treat cancers, including breast cancer.

First Mammography Trial

A Swedish trial reveals mammography can reduce death rates from breast cancer, leading to widespread use of mammograms for early detection.

Pink Ribbon Introduction

The pink ribbon becomes the symbol for breast cancer awareness following its introduction by the Susan G. Komen organization.

Metastatic Breast Cancer Network Formation

The Metastatic Breast Cancer Network (MBCN) is established to focus specifically on the challenges of living with metastatic breast cancer.

Increased Metastatic Cancer Research

The National Cancer Institute increases funding specifically for metastatic cancer research, acknowledging the unique needs of this cancer subset.

Metastatic Breast Cancer Awareness Day Creation

Metastatic Breast Cancer Awareness Day is officially marked on October 13, to honor those living with metastatic breast cancer and intensify efforts towards research and support.

GET INVOLVED

How to Celebrate Metastatic Breast Cancer Awareness Day

Organize a fundraiser

Organizing a fundraiser is a great way to help raise money for metastatic breast cancer research and patient support. Consider asking local businesses for donations or holding events like raffles and bake sales.

WEAR

Wear pink

Wearing pink is an easy way to show your support for metastatic breast cancer awareness. Ask your friends, family, and coworkers to join you in wearing pink on Metastatic Breast Cancer Awareness Day.

Share your story

If you or someone you love has been affected by metastatic breast cancer, consider sharing your story with the world on social media and other platforms. Your story can act as an inspiration to others and help to spread awareness about the disease.

VOLUNTEER

Volunteer

There are numerous organizations dedicated to helping those affected by metastatic breast cancer. Consider researching these organizations and volunteering your time to help them in their mission.

DONATE

Donate

Donating money is one of the best ways to help those suffering from metastatic breast cancer. You can donate directly to organizations that support patients with the disease or you can contribute to medical research that is aimed at finding better treatments.

WHY THIS DAY MATTERS

Why Metastatic Breast Cancer Awareness Day is Important

It provides important support & community

Living with a chronic illness like MBC can be incredibly isolating and it's important to remember that you aren't alone. Celebrating Metastatic Breast Cancer Awareness Day provides an opportunity for people living with MBC to come together as a community and share their experiences, offer advice, or just lend a listening ear when it's needed most.

It brings awareness to an otherwise overlooked issue

Metastatic Breast Cancer (MBC) is often overlooked or forgotten due to the focus placed on primary breast cancer. Yet it is estimated that nearly 30% of those who are diagnosed with early stage BC will eventually develop MBC at some point in their lifetime. By bringing attention to this issue, Metastatic Breast Cancer Awareness Day serves to educate the public and promote better understanding and support for those living with MBC.

It helps raise money for research & treatment

Raising money for research and treatment options is essential in order to find a cure for MBC. Many organizations around the world dedicate their time and resources to helping raise awareness and funds for this cause, and by supporting them on Metastatic Breast Cancer Awareness Day, you can help contribute to this goal.