Holiday Calendar
Survey Data

Favorite Halloween Candy By State

Holiday Calendar surveyed 3,500 young adults from Oct 1st - Oct 15th, 2024 to discover each state's favorite Halloween candy.

Favorite Halloween Candy By State, Holiday Calendar
Favorite Halloween Candy By State. Holiday Calendar, October 22, 2024. Free to republish with a link back.
National winner
Skittles
takes 22 of 50 states
Skittles 22
Snickers 9
M&Ms 7
Starburst 6
Reese's Peanut Butter Cups 4
Kit Kat 2

The top five in every state

Ranked first through fifth, 51 states and territories.

Alabama

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4Sour Patch Kids
  5. 5Butterfinger

Alaska

  1. 1Starburst
  2. 2Skittles
  3. 3Snickers
  4. 4Kit Kat
  5. 5Twix

Arizona

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4M&Ms
  5. 5Sour Patch Kids

Arkansas

  1. 1Skittles
  2. 2Snickers
  3. 3M&Ms
  4. 4Gushers
  5. 5Kit Kat

California

  1. 1M&Ms
  2. 2Snickers
  3. 3Skittles
  4. 4Reese's Peanut Butter Cups
  5. 5Sour Patch Kids

Colorado

  1. 1Starburst
  2. 2Skittles
  3. 3Snickers
  4. 4Kit Kat
  5. 5Twix

Connecticut

  1. 1Snickers
  2. 2Skittles
  3. 3M&Ms
  4. 4Starburst
  5. 5Twix

Delaware

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4Kit Kat
  5. 5Sour Patch Kids

Florida

  1. 1Reese's Peanut Butter Cups
  2. 2Skittles
  3. 3Snickers
  4. 4Twix
  5. 5Sour Patch Kids

Georgia

  1. 1Skittles
  2. 2Reese's Peanut Butter Cups
  3. 3Snickers
  4. 4Sour Patch Kids
  5. 5Kit Kat

Hawaii

  1. 1Kit Kat
  2. 2Skittles
  3. 3Snickers
  4. 4Starburst
  5. 5Sour Patch Kids

Idaho

  1. 1Snickers
  2. 2Starburst
  3. 3Skittles
  4. 4Kit Kat
  5. 5Twix

Illinois

  1. 1Snickers
  2. 2Skittles
  3. 3Starburst
  4. 4Kit Kat
  5. 5Sour Patch Kids

Indiana

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4Sour Patch Kids
  5. 5Kit Kat

Iowa

  1. 1M&Ms
  2. 2Reese's Peanut Butter Cups
  3. 3Skittles
  4. 4Twix
  5. 5Sour Patch Kids

Kansas

  1. 1M&Ms
  2. 2Skittles
  3. 3Starburst
  4. 4Reese's Peanut Butter Cups
  5. 5Twix

Kentucky

  1. 1Reese's Peanut Butter Cups
  2. 2Snickers
  3. 3Starburst
  4. 4Butterfinger
  5. 5Twix

Louisiana

  1. 1Skittles
  2. 2Reese's Peanut Butter Cups
  3. 3Starburst
  4. 4Twix
  5. 5Gushers

Maine

  1. 1Skittles
  2. 2Twix
  3. 3Snickers
  4. 4Starburst
  5. 5Sour Patch Kids

Maryland

  1. 1Snickers
  2. 2Skittles
  3. 3Starburst
  4. 4Kit Kat
  5. 5Twix

Massachusetts

  1. 1Starburst
  2. 2Snickers
  3. 3Skittles
  4. 4Kit Kat
  5. 5Sour Patch Kids

Michigan

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4Kit Kat
  5. 5Twix

Minnesota

  1. 1Snickers
  2. 2Skittles
  3. 3Starburst
  4. 4Twix
  5. 5Kit Kat

Mississippi

  1. 1Snickers
  2. 2Skittles
  3. 3Twix
  4. 4Sour Patch Kids
  5. 5Starburst

Missouri

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4Twix
  5. 5Kit Kat

Montana

  1. 1Starburst
  2. 2M&Ms
  3. 3Skittles
  4. 4Sour Patch Kids
  5. 5Kit Kat

Nebraska

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4Sour Patch Kids
  5. 5Butterfinger

Nevada

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4Kit Kat
  5. 5Sour Patch Kids

New Hampshire

  1. 1Reese's Peanut Butter Cups
  2. 2M&Ms
  3. 3Snickers
  4. 4Sour Patch Kids
  5. 5Kit Kat

New Jersey

  1. 1Skittles
  2. 2M&Ms
  3. 3Kit Kat
  4. 4Starburst
  5. 5Sour Patch Kids

New Mexico

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4Sour Patch Kids
  5. 5Kit Kat

New York

  1. 1Kit Kat
  2. 2Skittles
  3. 3Snickers
  4. 4Starburst
  5. 5Twix

North Carolina

  1. 1M&Ms
  2. 2Reese's Peanut Butter Cups
  3. 3Starburst
  4. 4Snickers
  5. 5Sour Patch Kids

North Dakota

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4Kit Kat
  5. 5Sour Patch Kids

Ohio

  1. 1Skittles
  2. 2M&Ms
  3. 3Starburst
  4. 4Kit Kat
  5. 5Sour Patch Kids

Oklahoma

  1. 1Snickers
  2. 2Skittles
  3. 3Starburst
  4. 4Gushers
  5. 5Sour Patch Kids

Oregon

  1. 1M&Ms
  2. 2Reese's Peanut Butter Cups
  3. 3Skittles
  4. 4Kit Kat
  5. 5Sour Patch Kids

Pennsylvania

  1. 1M&Ms
  2. 2Skittles
  3. 3Starburst
  4. 4Sour Patch Kids
  5. 5Kit Kat

Rhode Island

  1. 1Starburst
  2. 2M&Ms
  3. 3Skittles
  4. 4Sour Patch Kids
  5. 5Kit Kat

South Carolina

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4Kit Kat
  5. 5Sour Patch Kids

South Dakota

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4Starburst
  5. 5Sour Patch Kids

Tennessee

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4Sour Patch Kids
  5. 5Kit Kat

Texas

  1. 1Skittles
  2. 2Reese's Peanut Butter Cups
  3. 3Starburst
  4. 4Twix
  5. 5Gushers

Utah

  1. 1Skittles
  2. 2Snickers
  3. 3M&Ms
  4. 4Twix
  5. 5Butterfinger

Vermont

  1. 1Starburst
  2. 2Skittles
  3. 3Snickers
  4. 4Kit Kat
  5. 5Sour Patch Kids

Virginia

  1. 1Snickers
  2. 2M&Ms
  3. 3Starburst
  4. 4Sour Patch Kids
  5. 5Kit Kat

Washington

  1. 1M&Ms
  2. 2Skittles
  3. 3Starburst
  4. 4Kit Kat
  5. 5Sour Patch Kids

West Virginia

  1. 1Snickers
  2. 2Skittles
  3. 3Starburst
  4. 4Kit Kat
  5. 5Butterfinger

Wisconsin

  1. 1Skittles
  2. 2Snickers
  3. 3Starburst
  4. 4Kit Kat
  5. 5Sour Patch Kids

Wyoming

  1. 1Reese's Peanut Butter Cups
  2. 2Starburst
  3. 3Skittles
  4. 4Butterfinger
  5. 5Sour Patch Kids
Methodology

How we ran this poll

Every study on this site is a fresh poll. Here’s exactly how this one was run.

To determine the most popular Halloween candy in each state, Holiday Calendar conducted an online survey of 3,500 young adults aged 18–34 between October 1st and October 15th, 2024. This age demographic was selected to capture the preferences of Americans most actively purchasing and consuming Halloween candy, both for trick-or-treaters and personal consumption. Respondents were recruited through a nationally representative online panel, with the sample distributed across all 50 states and Washington, D.C. Demographic quotas were applied for age, gender, and household income within the 18–34 range. Respondents were presented with a list of 40 nationally distributed candy brands and asked to select their single favorite Halloween candy. State-level winners were determined by plurality vote. The survey has an overall margin of error of ±1.7 percentage points at a 95% confidence level.

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Citation
Holiday Calendar, “Favorite Halloween Candy By State” (October 2024). https://www.holidaycalendar.io/blog/favorite-halloween-candy-by-state

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