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National Tourism Week

Discover the thrill of new experiences during National Tourism Week! Pack your bags and embark on an exciting journey across beautiful destinations.

Sunday

2–8

May 2027

Last updated February 7, 2026 · by the Holiday Calendar Team

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YEARLY DATENational Tourism Week US (1st Sun May, 7-day)

OBSERVED INUnited States

CATEGORYTravel

SUBCATEGORYVacation Planning

INTRO

Introduction

PHOTO

Experience the charm and allure of new places on National Tourism Week beginning on May 5! This exciting week-long celebration originated in 1983 when a congressional resolution spearheaded by the U.S. Travel Association passed, recognizing the economic and sociocultural advantages propelled by travel and tourism. It's not just about exploring exotic destinations, but also rediscovering the scenic beauty in your own backyard and supporting local businesses. So, this year, strap on that fanny pack, pull out the old visor, it's time to delve into the beauty around you and explore the unexplored! Discover the thrill of new experiences during National Tourism Week! Pack your bags and embark on an exciting journey wherever your wanderlust may take you.

TIMELINE

National Tourism Week Timeline

Holiday Establishment

The U.S. Congress passes a joint resolution to establish National Tourism Week, recognizing the importance of tourism in job creation, economic growth, and global relations.

First Theme Introduced

"The Power of Travel" becomes the first theme for National Tourism Week, emphasizing tourism's economic and societal contributions.

Post-9/11 Focus on Domestic Tourism

After the 9/11 attacks, the focus shifts towards domestic tourism as travelling abroad declines, highlighting the significance of local exploration during Tourism Week.

Growth in Sustainable Tourism

Sustainable tourism gains momentum during this period, transitioning the celebrations towards responsible tourist habits and environmental consciousness.

Emphasis on Local Businesses

The holiday encourages tourism in local areas, boosting local economies and supporting small businesses.

COVID-19 Impact

Despite the global pandemic, National Tourism Week promotes virtual tours and travel planning for future trips, reaffirming the resilience and importance of the tourism industry.

GET INVOLVED

How to Celebrate National Tourism Week

Embark on a road trip

Plan a road trip to a place you've never been before with family or friends. This could be a tour of the national parks, a scenic highway, or just a random destination on the map. You never know what adventures may await on the open road!

SUPPORT

Support local tourism

Check out the attractions in your local town or city. Visit museums, art galleries, heritage sites, or nature trails. By being a tourist in your own town, you’re supporting local businesses and discovering hidden gems.

JOIN

Join a guided tour

Participate in a guided tour to immerse yourself in the history and culture of a new place. Take advantage of this guide-led opportunity to engage with local customs and traditions.

TRY

Try new cuisines

Tourism isn’t just about seeing new places, it’s about new experiences. Try out new cuisines on your travels. Each dish tells a story about the place and its people. Don't miss out on the chance to savor local flavors!

CREATE

Create a travel vlog

Capture the beauty of your journeys by starting a travel vlog or blog. Be it a quick snap of your food, breathtaking landscapes, or snippets of your exploration, sharing your experiences might inspire others to start their own adventures!

WHY THIS DAY MATTERS

Why We Love National Tourism Week

Cultural Exchange

Tourism provides a rich cultural exchange, as it enables us to learn about diverse societies, traditions, and cuisines. Experiencing different cultures first-hand helps to broaden our horizons and deepen our understanding of the world around us.

Exploration and Adventure

The thrill of exploring new destinations and cultures during National Tourism Week is second to none. The opportunity for adventure around every corner, whether it's in your own backyard or halfway across the world, gives us all a sense of excitement and wonder.

Supporting Local Economies

Tourism plays a significant role in driving local economies, and National Tourism Week is a great opportunity to show our support. Visiting local attractions, dining at local restaurant, shopping at local stores all contribute to supporting local businesses and boosting the community economy.

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