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National Pet Rock Day

Honor National Pet Rock Day by finding a special rock and giving it the love and care it deserves - create your own unique pet!
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United States

It's time to celebrate National Pet Rock Day on the first Sunday in September! This day is dedicated to everyone who loves their pet rocks and all of the joy they bring. Pet rocks have been around since the 1970s, when marketing genius Gary Dahl came up with the idea of selling painted rocks as pets. Since then, these funny little stones have become a beloved part of households across the world and are sure to put a smile on your face. So why not take some time this year to show your pet rock some extra love and appreciation? They'll thank you for it!

History of National Pet Rock Day

National Pet Rock Day Dates

National Pet Rock Day Timeline

<div class='timeline-item'><div class='timeline-left'><div class='timeline-date-text'>1975</div></div><div class='timeline-center'></div><div class='timeline-right'><div class='timeline-text timeline-text-title'>Invention of the Pet Rock</div><div class='timeline-text'>Marketing executive Gary Dahl comes up with the idea of a "Pet Rock", launching it at a San Francisco gift show.</div></div></div><div class='timeline-item'><div class='timeline-left'><div class='timeline-date-text'>1975</div></div><div class='timeline-center'></div><div class='timeline-right'><div class='timeline-text timeline-text-title'>Rapid Popularity</div><div class='timeline-text'>The Pet Rock becomes an instant success, with over a million selling in the first few months, making Dahl a millionaire.</div></div></div><div class='timeline-item'><div class='timeline-left'><div class='timeline-date-text'>1976</div></div><div class='timeline-center'></div><div class='timeline-right'><div class='timeline-text timeline-text-title'>Fad Cools Off</div><div class='timeline-text'>Interest in pet rock begins to wane after the initial craze, signifying the end of the fad as sales plummet.</div></div></div><div class='timeline-item'><div class='timeline-left'><div class='timeline-date-text'>2000</div></div><div class='timeline-center'></div><div class='timeline-right'><div class='timeline-text timeline-text-title'>Pet Rocks in Pop Culture</div><div class='timeline-text'>Despite falling sales, pet rocks retain cultural significance and continue to be referenced in films, books, and television shows.</div></div></div><div class='timeline-item'><div class='timeline-left'><div class='timeline-date-text'>2012</div></div><div class='timeline-center'></div><div class='timeline-right'><div class='timeline-text timeline-text-title'>National Pet Rock Day</div><div class='timeline-text'>National Pet Rock Day is celebrated for the first time on the first Sunday in September, providing a new wave of interest and appreciation for pet rocks.</div></div></div>

How to Celebrate National Pet Rock Day

<div id='' class='facts-item'><div id='' class='facts-header'><h3 id='' class='facts-number'>1</h3></div><div id='' class='facts-text-wrapper'><h3 id='' class='facts-title'>Make a pet rock</h3><p id='' class='facts-text'>Get creative with paint and decorations and make your own pet rock. Have fun and be sure to give them a name.</p></div></div><div id='' class='facts-item'><div id='' class='facts-header'><h3 id='' class='facts-number'>2</h3></div><div id='' class='facts-text-wrapper'><h3 id='' class='facts-title'>Throw a pet rock party</h3><p id='' class='facts-text'>Gather friends and family and host a pet rock party. You can play games, decorate pet rocks, and even hold a pet rock parade.</p></div></div><div id='' class='facts-item'><div id='' class='facts-header'><h3 id='' class='facts-number'>3</h3></div><div id='' class='facts-text-wrapper'><h3 id='' class='facts-title'>Organize a pet rock hunt</h3><p id='' class='facts-text'>Hide rocks around your neighborhood or local park and have a pet rock hunt. Give out prizes for the most creative finds.</p></div></div><div id='' class='facts-item'><div id='' class='facts-header'><h3 id='' class='facts-number'>4</h3></div><div id='' class='facts-text-wrapper'><h3 id='' class='facts-title'>Go on a pet rock field trip</h3><p id='' class='facts-text'>Head to the beach or mountains to collect some pet rocks. Take pictures of your findings and talk about their unique shapes, textures, and colors.</p></div></div><div id='' class='facts-item'><div id='' class='facts-header'><h3 id='' class='facts-number'>5</h3></div><div id='' class='facts-text-wrapper'><h3 id='' class='facts-title'>Create pet rock art</h3><p id='' class='facts-text'>Use your pet rocks to create a work of art. Paint them, stack them, or glue them together. The possibilities are endless!</p></div></div>

Why We Love National Pet Rock Day

<div id='' class='whywelove-item'><div id='' class='whywelove-letter-cont'><div class='whywelove-letter'>A</div></div><div id='why-we-love-main-cont'><h3 id='' class='whywelove-title'>Pet Rocks are fun and unique</h3><p id='' class='whywelove-text'>Pet rocks are a great way to bring some whimsy into your house. They make for an eye-catching display piece and can be decorated in a variety of creative ways. Plus, you don't have to worry about feeding or cleaning up after them!</p></div></div><div id='' class='whywelove-item'><div id='' class='whywelove-letter-cont'><div class='whywelove-letter'>B</div></div><div id='why-we-love-main-cont'><h3 id='' class='whywelove-title'>Pet Rocks are low maintenance</h3><p id='' class='whywelove-text'>Unlike other pets, Pet Rocks don't require any special attention or care. You don't have to take them on walks, go buy fancy food, or even take them to the vet. All they need is some good old-fashioned love and maybe a weekly dusting!</p></div></div><div id='' class='whywelove-item'><div id='' class='whywelove-letter-cont'><div class='whywelove-letter'>C</div></div><div id='why-we-love-main-cont'><h3 id='' class='whywelove-title'>Pet Rocks are inexpensive</h3><p id='' class='whywelove-text'>Another major benefit of owning a Pet Rock is that it's extremely budget friendly. You'll never have to break the bank to keep up with their health care bills or buy them expensive toys. All you need is a rock - and that's all there is to it!</p></div></div>

5 Rock-some Facts for Pet Rock Day

<div class='facts-item'><div class='facts-number-wrapper'><p class='facts-number'>1</p></div><div class='facts-core-content'><h3 class='facts-title'>The Pet Rock manual was part of the charm</h3><p class='facts-content'>Besides the pet rock itself, Gary Dahl's product included a comic 32-page official training manual. Titled “The Care and Training of your Pet Rock”, the booklet satirized the use of instruction manuals often provided with live pets.</p></div></div><div class='facts-item'><div class='facts-number-wrapper'><p class='facts-number'>2</p></div><div class='facts-core-content'><h3 class='facts-title'>Pet Rocks made millions in just six months</h3><p class='facts-content'>In the short span of time between September and February in the mid-70s, Gary Dahl made $15 million from selling pet rocks, demonstrating the power of imaginative marketing.</p></div></div><div class='facts-item'><div class='facts-number-wrapper'><p class='facts-number'>3</p></div><div class='facts-core-content'><h3 class='facts-title'>Pet Rocks were packaged in cardboard boxes modeled after pet carriers</h3><p class='facts-content'>Giving an additional layer of realism and charisma to the product, each pet rock was sold in a custom cardboard box designed to resemble a pet carrier, complete with breathing holes.</p></div></div><div class='facts-item'><div class='facts-number-wrapper'><p class='facts-number'>4</p></div><div class='facts-core-content'><h3 class='facts-title'>The success of Pet Rocks sparked a fad in nature-related products</h3><p class='facts-content'>Inspired by the commercial success of Pet Rocks, other marketers jumped onto the bandwagon launching products like sand breeding kits and invisible dog leads, marking a trend in the mid-70s.</p></div></div><div class='facts-item'><div class='facts-number-wrapper'><p class='facts-number'>5</p></div><div class='facts-core-content'><h3 class='facts-title'>Pet Rocks were brought back in 2012 and remain available today</h3><p class='facts-content'>Gary Dahl’s product was reintroduced to the market in 2012 under the name 'the Original Pet Rock’. Despite being a novelty item from the past, Pet Rocks continue to be sold, attesting to their lasting appeal.</p></div></div>

National Pet Rock Day FAQs

When is National Pet Rock Day?

National Pet Rock Day Dates



Sep 3



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Sep 7



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