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Sprinkle Day

Celebrate Sprinkle Day with a sprinkle of fun - add some extra sweetness to your day with delightful treats and decorations!

Thursday
23
July 2026
Last updated February 7, 2026 · by the Holiday Calendar Team
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YEARLY DATEJuly 23
OBSERVED INUnited States
CATEGORYFood
SUBCATEGORYDesserts
INTRO

Introduction

It's time to get ready for Sprinkle Day on July 23rd! This day is dedicated to celebrating the joy and fun of sprinkles, those tiny pieces of sweet, colorful goodness. Sprinkles have been around since the 18th century and were originally used as decorations on cakes and other baked goods. Today, they are used in a variety of desserts from cupcakes to ice cream sundaes to doughnuts - the possibilities are endless. So get creative with your sprinkle selections and let your imagination run wild while you celebrate this special day!

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TIMELINE

Sprinkle Day Timeline

Invention of Sprinkles

Sprinkles, also known as jimmies, were first invented in the late 18th century and used to decorate cakes and other pastries.

First Industrial Production

The Deruyter family in the Netherlands opens a factory for industrial production of “muisjes” (little mice), the Dutch version of sprinkles.

American Mass Production Begins

Just Born Quality Confections starts mass producing sprinkles, marketed as "jimmies", in Bethlehem, Pennsylvania.

Sprinkles Boom in Popularity

Sprinkles see a rise in popularity due to growing trends in creative baking and cake decorating.

Sprinkle Day Is Established

Sprinkle Day is officially recognized as a national holiday, celebrated annually on July 23rd.

GET INVOLVED

How to Celebrate Sprinkle Day

EDITOR'S PICK

Create sprinkle art

Grab some paper and your favorite sprinkles, and create a unique work of art. You can use the sprinkles to create shapes, patterns, or anything else you can think of!

BAKE

Bake a sprinkle-filled treat

Make a sprinkle cake, cupcakes, cookies, or any other baked good that you can think of and fill it with sprinkles! You can also add frosting and other decorations to make it extra special.

GO

Go on a sprinkle hunt

Gather some friends and head out on a sprinkle hunt! Search your local stores for the best selection of sprinkles, and find the perfect ones to use in your celebrations.

HAVE

Have a sprinkle party

Invite your friends over for a sprinkle party! Have everyone bring their favorite sprinkles and make sure to have plenty of snacks, beverages, and decorations.

MAKE

Make sprinkle cards

Make cards for your friends and family using sprinkles! Use the sprinkles to create unique designs on the cards that are sure to make them smile.

WHY THIS DAY MATTERS

Why We Love Sprinkle Day

Sprinkles are for everyone

The best thing about sprinkles is that anyone, of any age, can enjoy them. Whether you’re a kid or an adult, sprinkles just make food more exciting. Plus, they’re so easy to use that even novice bakers can get creative in the kitchen!

Sprinkles add flavor and texture

Sprinkles are fun to use in baking because they add an extra layer of flavor and texture to any dish. From crunchy sprinkles on top of cupcakes, to rainbow jimmies sprinkled over a bowl of ice cream – there are endless possibilities and combinations that can be created with sprinkles!

Sprinkles bring color and cheer

Sprinkles have the power to instantly brighten up just about any treat. Whether it’s a milk chocolate cake with colorful rainbow confetti sprinkles, or a vanilla layered ice cream cake with white nonpareils—sprinkles always seem to make everything look and taste better!

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