It's 4/20! Light up the day and enjoy nature's bounty with friends - get ready for a green-filled celebration!
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When it is?
April 20
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Get ready to celebrate 420 on April 20th! This day has been celebrated for decades by marijuana enthusiasts all over the world. The origin of this holiday is unknown, but some believe it began in 1971 when a group of high school friends from California used “420” as a code word when talking about smoking pot. Today, 420 is widely recognized across the globe and celebrated with gatherings, parties and festivals.

History of 420

420 Timeline

January 2012
Co-founder Dan finishes the economics degree he promised his mum he’d complete, only to never use it and start his own clothing business (love you mum).
Co-founder Dan finishes the economics degree he promised his mum he’d complete, only to never use it and start his own clothing business (love you mum).

How to Celebrate 420

<div id="" class="celebrate-item"><h3 id="" class="celebrate-title"><span class="celebrate-number">1. </span>Organize a picnic</h3><p id="" class="celebrate-text">Gather your friends and plan a 420-friendly picnic. Pack a basket with snacks, drinks, and your favorite 420-related items. Don’t forget to bring blankets and lawn chairs so you can relax and enjoy the day.</p></div><div id="" class="celebrate-item"><h3 id="" class="celebrate-title"><span class="celebrate-number">2. </span>Host a movie night</h3><p id="" class="celebrate-text">Invite some friends over for dinner and a movie. Choose some classic stoner films or even your favorite 420 documentary. Make sure to have plenty of popcorn on hand for the ultimate movie experience.</p></div><div id="" class="celebrate-item"><h3 id="" class="celebrate-title"><span class="celebrate-number">3. </span>Go on a road trip</h3><p id="" class="celebrate-text">Head to your nearest dispensary and stock up on your favorite edibles, then hit the road! Whether you’re exploring a nearby city or taking a weekend getaway to another state, it’s an excellent way to celebrate 420.</p></div><div id="" class="celebrate-item"><h3 id="" class="celebrate-title"><span class="celebrate-number">4. </span>Throw a party</h3><p id="" class="celebrate-text">Celebrating 420 is always more fun with friends. Host an epic party with plenty of music, decorations, food, and of course, cannabis products. You may even want to consider making it a themed event.</p></div><div id="" class="celebrate-item"><h3 id="" class="celebrate-title"><span class="celebrate-number">5. </span>Go camping</h3><p id="" class="celebrate-text">Pack up your camping gear and head out into nature for some fresh air and relaxation. Enjoy the outdoors while smoking some herbs around the campfire and admiring the stars.</p></div>

Why We Love 420

<div id='' class='matter-item'><h3 id='' class='matter-title'><span class='matter-letter'>A.</span> It celebrates marijuana culture </h3><p id='' class='matters-text'>420 is a special day for celebrating all things marijuana. Whether it's smoking, vaping, edibles or any other form of cannabis consumption, 420 is an opportunity to come together and recognize the beneficial aspects of this ancient plant.</p></div><div id='' class='matter-item'><h3 id='' class='matter-title'><span class='matter-letter'>B.</span> It promotes acceptance & legalization</h3><p id='' class='matters-text'>The more that marijuana is talked about, accepted, and celebrated on days like 420, the closer we get to legalizing it in our country. Doing so would have a positive ripple effect on everything from legal reform to the economy, making this special date even more important.</p></div><div id='' class='matter-item'><h3 id='' class='matter-title'><span class='matter-letter'>C.</span> It celebrates freedom of choice</h3 ><p id='' class='matters-text'>420 is about embracing individuals' right to choose whether or not they want to use marijuana and being open-minded about its potential benefits. While some people may find joy in partaking in cannabis activities, others can still find enjoyment in just talking about it - something that 420 encourages us all to do.</p></div>



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420 FAQs

420 Dates



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