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National Lipstick Day

Celebrate National Lipstick Day and make a statement - add a pop of color to your look with one of our bold and beautiful lipstick shades!

Wednesday

July 2026

Last updated February 7, 2026 · by the Holiday Calendar Team

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YEARLY DATEJuly 29

OBSERVED INUnited States

CATEGORYStyle

SUBCATEGORYMakeup

INTRO

Introduction

PHOTO

Celebrate National Lipstick Day on July 29th with all of your favorite colors and shades! This day has been around since the 1940s when it was first created to celebrate the power and beauty of lipstick. From Marilyn Monroe's signature red lips, to Twiggy's modern nudes, this is a day for everyone - no matter their style or look - to embrace their inner makeup artist.

DEALS & OFFERS

Past offers

No active deals yet — here’s who’s celebrated before.

Nothing yet for 2026

Brands typically announce offers a week before the date. Check back closer to the day.

9 brands have run a deal

MAC - Make-Up Art Cosmetics

TIMELINE

National Lipstick Day Timeline

Lipstick Origins

Women in the ancient Sumer civilization of Mesopotamia reportedly start using crushed gemstones to decorate their lips.

Queen Elizabeth I Era

Queen Elizabeth I popularizes the use of lipstick among upper-class women, favoring stark white face powder contrasted with crimson lips.

First Manufactured Lipstick

The first commercially-produced lipstick, made by French cosmetics company Guerlain, hits the market.

Establishment of National Lipstick Day

National Lipstick Day is first created to celebrate the power and beauty of lipstick.

Marilyn Monroe's Iconic Red Lips

Hollywood actress Marilyn Monroe popularizes bold red lipstick, becoming an enduring symbol of glamour and sensuality.

Rise of the Lipstick Industry

The global lipstick market is estimated to reach $13.1 billion, reflecting the enduring popularity and impact of lipstick on beauty and fashion.

GET INVOLVED

How to Celebrate National Lipstick Day

Create an inspired look

Put together a lipstick look that is unique to you, inspired by the holiday. Try out some bold colors and combinations that you would typically not wear. Have fun with it and go wild!

ORGANIZE

Organize your lipstick collection

Take the day to organize your lipstick collection. Group them by color, finish, or brand. You can even get creative and make a mood board of all your favorite lipsticks.

Go shopping for new lipstick

Head out to the store and pick up some new shades to add to your collection. Check out some new brands that you haven't tried before or stick to what you know works best for you.

HOST

Host a lipstick party

Invite over your closest friends and have a night dedicated to lipstick. Swap tips, try on different looks, and have fun experimenting with different shades.

GIVEAWAY

Giveaway free lipstick

If you have a lot of lipsticks in your collection that you don't use anymore, give them away! Ask friends if they want any or post them up on social media platforms like Instagram, Facebook, or Twitter.

WHY THIS DAY MATTERS

Why We Love National Lipstick Day

It's fun

At the end of the day, one of the main reasons why we love National Lipstick Day is simply because it's fun! Swatching new colors with friends, trying new looks and sharing makeup tips and tricks...it's all part of being a beauty lover. Plus, it's a great way to express yourself and have some girly bonding time!

Lipstick boosts confidence

Putting on a bold shade of lipstick can instantly give you a boost of confidence. Whether you're walking into an important meeting or just going out for a night on the town, lipstick can help you show the world exactly who you are and give you that extra bit of assurance when it's needed most!

It's an easy way to switch up your look

Sometimes all it takes is a swipe of lipstick to take your look from day to night, or to complete the perfect outfit. With so many shades and formulas to choose from, there's something for every look and every occasion. So don't be afraid to experiment - you never know what kind of amazing new style you might discover!

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