Holiday Calendar

Blah Blah Blah Day

Next celebratedSaturday, April 17, 2027

A novelty observance on April 17 set aside for finally doing the tasks and changes people have been nagged about.

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Last updated February 7, 2026 · by the Holiday Calendar TeamHave an update or spot an error?
YEARLY DATEApril 17
OBSERVED INUnited States
CATEGORYFun
SUBCATEGORYSilly
ORIGIN

Individual Initiative

FOUNDING ENTITY
Thomas and Ruth Roy (Wellcat Holidays)
FIRST OBSERVED
Not documented
Thomas and Ruth Roy of Wellcat Holidays coined and copyrighted the day, one of more than 80 of their observances.
HOW THE HOLIDAY CAME TO BE

A name that means the opposite of what it sounds like.

Blah Blah Blah Day is a copyrighted novelty holiday created by Thomas and Ruth Roy of Wellcat Holidays, a Pennsylvania husband-and-wife team behind more than 80 offbeat observances. The exact year it was first published is not documented on any primary source.

INTRO

The day named after idle chatter is about anything but

The name sounds like static. Blah blah blah is the noise people make to stand in for talk too dull to repeat. So a day built on it should be a holiday for small talk, the verbal equivalent of waiting-room music.

It is the reverse. The people who own the day, Thomas and Ruth Roy, define it as "a day to do all the things everyone's been nagging you about". Their own examples are blunt: quit smoking, get a real job, lose weight, gain weight, and take out the trash.

So the joke runs in two directions. The title imitates the chatter you tune out, and the assignment is to finally act on it. Less talk, more trash bag.

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ORIGINS

Blah Blah Blah Day history

INTRODUCTION

The word came first, by close to a century. The noun "blah," meaning idle, meaningless talk, was in print by 1918, and etymologists call it "probably echoic," a sound that imitates empty speech. A bored adjective followed in 1919, possibly nudged along by the French blasé.

None of that built a holiday. A holiday needs a person, and this one has two.

CHAPTER 01

A Renaissance fair, a Brad Pitt movie, and a hobby

Thomas and Ruth Roy run their novelty observances out of Lebanon and Mount Gretna, Pennsylvania, under a banner they call the Wellness Permission League. Tom Roy manages a Renaissance fair and acts on the side. The Tampa Tribune noted that he played an evangelist in the 1995 Brad Pitt and Bruce Willis film "12 Monkeys."

Inventing days started as a hobby. The couple turned it into a small catalog of "more than 80 fun and imaginative" holidays, every one copyrighted in their names.

CHAPTER 02

The back of a reference book

The trick to making a made-up holiday stick was hiding in plain sight. Tom Roy found instructions for submitting your own observances in the back of Chase's Calendar of Events, the standard American reference of dates. He started sending his in.

Acceptance into Chase's is what gave the days permanence. One of the Roys' first, Northern Hemisphere Hoodie-Hoo Day, was logged "to be celebrated on the following Feb. 20, and on every Feb. 20 thenceforth, forevermore." A single submission became a fixed annual square on the calendar.

CHAPTER 03

How many days, exactly

Pinning a number on the Roys' output is its own small puzzle. The Los Angeles Times once put it at 40 to 50, the Tampa Tribune at about 60, the Miami Herald at 72. Their own site now says more than 80.

Blah Blah Blah Day sits somewhere in that pile, parked on April 17. The Roys documented the date and the theme but not the founding year, so the day arrives every spring without a birthday of its own.

WHY THIS DAY MATTERS

Why We Love Blah Blah Blah Day

BUSINESS

Brands pay real money to rent a made-up day.

The Roys' site has logged roughly a half-million hits a year, and brands have paid to license their copyrighted ideas. Days Inn took Be Bald and Be Free Day, and Entenmann's took Eat What You Want Day.

REACH

It travels without an official calendar

The day spreads through greeting-card racks and the #BlahBlahBlahDay hashtag rather than any government listing. That informal circulation is how most Wellcat observances reach people each year.

PURPOSE

A to-do list disguised as a punchline

Most novelty days ask for nothing harder than a slice of cake. This one names actual chores, from quitting smoking to taking out the trash, and dares you to clear one.

GET INVOLVED

How to Celebrate Blah Blah Blah Day

EDITOR'S PICK

Clear one nagged-about task

Pick the single thing people keep mentioning and just finish it today. The day's whole point, per its creators, is doing what you have put off rather than talking about it.

TAKE

Take out the trash, literally

The Roys list taking out the trash among their own examples, so start there if nothing else comes to mind. A small, visible win counts.

MAKE

Make a short blah list

Write down the three reminders you hear most often from family or coworkers. Naming them turns vague nagging into a list you can actually work through.

TRADE

Trade reminders with a friend

Swap one item each and check on each other by evening. A little accountability beats a lot of good intentions.

TACKLE

Tackle a health resolution

Quit smoking, book the checkup, or start the walk the day's creators tease about losing or gaining weight. Use the date as the nudge to begin, not just to plan.

Test your knowledge

How well do you know Blah Blah Blah Day?

1 / 8

What does Blah Blah Blah Day actually ask you to do?

Answer

It falls on April 17 each year.

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