National Lobster Day

"Celebrate National Lobster Day on September 25th with a $25 1.25lb steamed lobster dinner, complete with buttered corn and potatoes. Available exclusively for Net Rewards members only.

*Available for one day only, while supplies last. Not available at airport locations. Net Rewards members, please present your membership to redeem.

On National Lobster Day (Thursday, September 25, 2025), Pauli's, located at 65 Salem Street in Boston's North End is making lobster roll history by rolling back its iconic lobster roll to 2012 pricing. From 2:00 PM to 6:00 PM, guests can enjoy Pauli's famous Maine-style lobster roll packed with 7oz of fresh knuckle and claw lobster meat mixed with light mayonnaise and a touch of lemon for just $15 each. This limited-time throwback price is nearly unheard of in Boston today, where lobster rolls typically run $28–$40.

Enjoy a BOGO Chic Lobsters special— buy one, get one free—on Wednesday, September 25, 2025. This one-day, dine-in-only offer is the perfect time to crack into twice the fun for the price of one.

Celebrate National Lobster Day with BOGO Buy One, Get One Free offer. Same item will be automatically added at checkout! Offer valid from Sept 19 till Sept 25.